Failings of a Female Founder

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December 2024

A heartfelt thank you
My most read articles of 2024: building a personal brand, Dragons' Den, selling my business, burnout, grief, Estée Lalonde and going viral.
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Jasmine Wicks-Stephens
Protecting your peace, valuing your time, and saying “no” in business is the lesson from Mary Kate Trevaskis
Ex-Estée Lauder group (for decades) Mary Kate (or MK) is a PR OG and the founder of brilliant comms agency, Tape. MK shares in my latest ‘Learn from our…
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Jasmine Wicks-Stephens
We can have it all. Just at the cost of our own sanity
I spoke to Grazia about “Kidmin” and why keeping on top of children’s schedules feels like a job for a qualified PA.
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Jasmine Wicks-Stephens
2
I think I had a mental breakdown. And here’s what I did about it
Plus, why I'm taking life lessons from Buster Moon (aka the koala from the film Sing).
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Jasmine Wicks-Stephens
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All The Mistakes I Made in Retail (So You Don’t Do the Same). And What They Taught Me About Retail Strategy
From Selfridges and Neiman Marcus to Cult Beauty and QVC, here’s what I learned from launching in 70 of the world’s best retailers.
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Jasmine Wicks-Stephens
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November 2024

Christmas has come early in our house this year, and so have my new year reflections
Which is why I’m thinking about how to prepare for 2025 without the stress.
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Jasmine Wicks-Stephens
Confessions of a Bad Time Manager
Overcoming time management struggles. And lol-worthy marketing phrases that we can’t stop using.
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Jasmine Wicks-Stephens
7
Setting Boundaries and Being True to Yourself with Georgia Day, Sheerluxe Columnist, Vogue Contributor, and Former Head of Content at Space…
“Learn from our mistakes” is a series where I ask impressive women, “What would you do differently if you could start your working life again?”
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Jasmine Wicks-Stephens
4
LinkedIn Messaging Limits: When 100 Is 99 Too Many
Is There a Way to Put an 'Out of Office,' or Better, 'Please Don’t Contact Me Here,' on Your LinkedIn Messages? Serious question...
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Jasmine Wicks-Stephens
5
How to Build a Personal Brand (When You Don’t Want to Be an Influencer)
Thinking about developing a personal brand? As someone who’s placed thousands of articles in press, these are the five things I recommend you do first.
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Jasmine Wicks-Stephens
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Jasmine Wicks-Stephens
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